Why: Communication Theory

Communication in the Business Industry

Communication is a vital need for human being when requests are made, and we all know that companies rely on other companies, the whole business industry is related towards each other. It is like a  animal food chain, when a predator/prey is being taken out from the food chain, major changes will occur drastically e.g. When the grasshoppers is being removed from the food chain which is the frog's prey/food, the frogs will soon die of starvation and population of frogs will decreased, as the frogs slowly extinct the snakes will also die of starvation as frogs are their prey/food. Now that the snake slowly extincts too it also effects the predator of the snakes which is the hawk or eagle. This concept also applies towards the business industry, big companies rely on smaller companies i.e. the big company's supply of goods while the smaller companies rely on even smaller companies for materials for their product. It is just that we don't eat each other we communicate instead, without each other almost all of the business industry will barely survive.


Organisations can not operate without communication. Communication can take various forms but all forms involve the transfer of information from one person/party to the other. In order for the transfer of information to be considered as communication, the receiver must understand the meaning of the information transferred to them. If the receiver does not understand the meaning of the information transferred to them, communication has not occurred.

Communication is the vital source of organisations because organisations involve people. People cannot interact with each other without communication. Without communication, everything would collapse and will soon stop to a halt. For example;

Without communicating, the workers might not know what are the goals of the organisation and might not know what to strive for or do.

• The workers in an organisation would not know what their roles and responsibilities were, so they would not be able to carry out their daily tasks and duties.
• The managers would not be able to train their workers reports so the workers would not require the skills they needed to carry out their jobs.
• The managers would not be able to inform workers of changes
• The organisation would not be aware of their competitors activities